Viva’s Blog: even loyal customers move on
Complacency in marketing leads to brand destruction. People, we – us – you, like to experience new things to ponder, share, and criticize. It keeps life exciting. Apple is a pro. Check out their latest home page. A recent blog from marketing guru, Seth Godin, talks about a mathematical concept, The Levy Flight, that addresses this key consumer insight: The Levy flight Clay Shirky taught me this very cool mathematical concept that shows up…
