VIVA LA BRAND

MARKETING STRATEGY THAT IGNITES RESULTS

Our Approach is Simple.
We listen, research, develop, then do
Listen

We start by listening. What’s holding your business back from achieving its goals? What do your customers think about your brand? Why do they buy from you? What do they think about their choices? How are you communicating to them? Are you sending the right message? Do you have the best creative resources?

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Research

We don’t guess. It’s not about what we think. Rather it’s about your customers’ motivations, buying behavior and media preferences. That’s why we start by conducting research.

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Develop

We synthesize the research learnings, develop recommendations, and a plan.

We create a brand strategy, which includes your brand positioning, brand character and brand messaging.

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Do

Then, it’s time for action. However, before many of our clients can implement the plans, they need help with:

Evaluating the capabilities of their marketing organizations to ensure they have the skills and expertise to execute, test and measure the marketing programs.
Identifying the optimal ad agency, digital marketing group or public relations firm to complement their internal resources. Viva La Brand conducts the search for those important business partners.
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