Viva La Brand Celebrates 2nd Anniversary

In just two years, marketing firm has amassed an impressive client list.

CLEVELAND – September 14, 2009 – Viva La Brand (www.vivalabrand.com), a Cleveland, Ohio-based marketing strategy and ad agency search firm, is celebrating its second anniversary. 

Large and small, global and local companies across a wide range of industries, are realizing the benefit of leveraging outside marketing expertise.  Now more than ever, companies are turning to Viva La Brand to provide marketing expertise and resources for special projects.  Viva La Brand’s clients have found by using the firm that they save money, complete strategic initiatives faster, and avoid making errors due to inexperience.

Specializing in brand and marketing strategy development and ad agency searches, Viva La Brand has attracted a variety of clients including Toyota Financial Services, Vox Mobile, Dots, and Pierre’s Ice Cream.

Allen Peterson, president, Hospitality Mints (www.hospitalitymints.com), the leading manufacturer of dessert mints for the hospitality industry commented “Viva La Brand has played a key role in helping us develop a brand and online marketing strategy for our first direct to consumer product.  Laura Sheridan, Viva La Brand’s president, was a brilliant taskmaster in leading us to focus on strategy first, ensuring that we spend our time on the right things so we can achieve success faster.  She has consistently delivered quality, timely and practical counsel and is an important member of our team.  I look forward to continue working with her for a long time to come.”

“Selecting Viva La Brand to conduct our ad agency search was a no-brainer,” said Judi Kovach, program marketing manager at Progressive Insurance (www.progressive.com), the country’s 4th largest auto insurer.  Judi explained “Laura, Viva La Brand’s president, has vast experience when it comes to successfully matching ad agencies with clients.  And, a proven process to identify the optimal ad agency for our business.  We’re several months into the process and feel great about our collective choice of agency.”

About Viva La Brand

Viva La Brand is a marketing strategy firm with a proven track record of developing effective brand strategies and conducting ad agency searches that successfully match clients with the optimal ad agency partners.  Viva La Brand is proud to work with smart, innovative and successful companies including Hospitality Mints, Progressive Insurance, Pierre’s Ice Cream, Toyota Financial Services, and Dots.  For more information, please visit www.vivalabrand.com.

Contact:

Laura Sheridan

President

Viva La Brand

(216) 548-6780

laura@vivalabrand.com

Author:
Laura Sheridan
About:
Laura Sheridan, Founder & President of Viva La Brand has a proven track record of effective branding and advertising, spanning over twenty five years with some of the best in the business: Foote, Cone & Belding in Chicago; Hill, Holliday and Polaroid in Boston; and, Progressive Insurance and Viva La Brand in Cleveland. Laura founded Viva La Brand to offer large and small organizations alike strategic marketing expertise to catapult their visibility, growth and profitability. Viva La Brand develops effective brand strategies and conducts ad agency searches that successfully match clients with the optimal ad agency partners. Laura is proud to work with smart, innovative leader Brands in a wide range of industries from health care to manufacturing to technology and financial services. In addition to her work with clients, Laura is an author and speaker on all topics related to Brand.
More articles by: Laura Sheridan

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