Viva’s Blog: Think like a customer
It’s not hard and the benefits are enormous. Just think how we “smart” business people make lives miserable for our customers… Ever need to find a serial number for a broken printer and have to just about stand on your head to read the minuscule 10-digit code that’s under the printer? How about trying to read the recommended inflation level that’s oh so subtly etched on your tires? Or, my new favorite is about the…