Roman Fountains Selects Viva La Brand as its Brand Strategy Firm

Cleveland-based brand & marketing strategy firm is selected to develop brand strategy for water features industry leader, Roman Fountains.

CLEVELAND, OH – December 12, 2014 – Viva La Brand, a Cleveland, Ohio-based brand strategy and ad agency search firm, was selected to lead a brand strategy effort for Roman Fountains, the pioneering leader in the architectural water feature industry.

For over 55 years, Roman Fountains has offered landscape architects, contractors, and developers, one solution for all of their fountain requirements, from concept to completion. With a specialized focus on mechanical, electrical and plumbing, Roman Fountains ensures that its fountains perform the way they were designed.

“We engaged Viva La Brand to gain an unbiased, clear picture of our clients’ perception of us and to provide opportunities for us to further enhance our products and services,” explained Shawn Sarkisian, Director of Marketing and National Sales at Roman Fountains. “Laura Sheridan, Viva La Brand President, brings tremendous experience, expertise and passion to our business.  The firm’s track record of using research to develop strategically sound brand positioning and recommendations to help us more efficiently use our marketing dollars, makes Viva La Brand the obvious choice,” continued Mr. Sarkisian.

“It’s an honor to work with Roman Fountains, a legacy in the world of complex water features. Roman Fountains acts more like a partner than a supplier, which helps separate them from other water features companies. That’s just one reason why we’re thrilled to work with them to catapult their brand and business,” said Laura Sheridan, Viva La Brand President.

About Viva La Brand

Viva La Brand is a marketing strategy firm with a proven track record of developing effective brand strategies and conducting ad agency searches that successfully match clients with the optimal ad agency partners. Viva La Brand is proud to work with smart, innovative and successful companies including Tooling U, CardPak, Naturepedic, Nottingham Spirk and Roman Fountains. For more information, please visit www.vivalabrand.com.

Author:
Laura Sheridan
About:
Laura Sheridan, Founder & President of Viva La Brand has a proven track record of effective branding and advertising, spanning over twenty five years with some of the best in the business: Foote, Cone & Belding in Chicago; Hill, Holliday and Polaroid in Boston; and, Progressive Insurance and Viva La Brand in Cleveland. Laura founded Viva La Brand to offer large and small organizations alike strategic marketing expertise to catapult their visibility, growth and profitability. Viva La Brand develops effective brand strategies and conducts ad agency searches that successfully match clients with the optimal ad agency partners. Laura is proud to work with smart, innovative leader Brands in a wide range of industries from health care to manufacturing to technology and financial services. In addition to her work with clients, Laura is an author and speaker on all topics related to Brand.
More articles by: Laura Sheridan

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