Crain’s Cleveland Business picks Viva La Brand as “Bright Spot”

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Bright Spots: Jan. 31, 2011 4:30 am

It’s not all bad out there. Here’s the latest installment of a weekly web feature that highlights positive developments in the Northeast Ohio business community.

Marketing firm Viva La Brand reports it added nine clients in 2010 while retaining all its existing business.

Six companies appointed Viva La Brand as their brand strategy partner in 2010. The companies, ranging from manufacturers to financial services firms to a medical laboratory, selected Viva La Brand to differentiate their brands so they are relevant to their customers.

Laura Sheridan, president of Viva La Brand, said two of the companies — MFS Supply and Post-Up Stand — were named to the Inc. 5000 list of the fastest-growing companies in the United States.

31
Jan 2011
By Laura SheridanPress
Author:
Laura Sheridan
About:
Laura Sheridan, Founder & President of Viva La Brand has a proven track record of effective branding and advertising, spanning over twenty five years with some of the best in the business: Foote, Cone & Belding in Chicago; Hill, Holliday and Polaroid in Boston; and, Progressive Insurance and Viva La Brand in Cleveland. Laura founded Viva La Brand to offer large and small organizations alike strategic marketing expertise to catapult their visibility, growth and profitability. Viva La Brand develops effective brand strategies and conducts ad agency searches that successfully match clients with the optimal ad agency partners. Laura is proud to work with smart, innovative leader Brands in a wide range of industries from health care to manufacturing to technology and financial services. In addition to her work with clients, Laura is an author and speaker on all topics related to Brand.
More articles by: Laura Sheridan

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